May 19, 2014
6 Free Ways to Grow Your Blog Audience
Maybe you’re writing a blog, but haven’t made it public yet. Or, maybe your blog is public but the resounding crickets chirping in your comment boxes makes you want to curl up in the fetal position and cry. Whatever the reason you are looking for more readers, you can find six tips here, bound to make you feel like your written thoughts aren’t the ramblings of a crazy person.
Try Doing Guestposts
Image via Flickr Annie Mole
Establishing yourself as a writer means you need to write as often as you can, and in as many places as you can. Writing guest posts for well-established blogs not only creates a good relationship between you and the blogger, it also promotes your name and your writing style to readers of that blog.
Try to write for popular blogs with similar goals as your blog. It’s like writing a short story for a popular magazine, while you have a novel in the works. You want people to know who you are, so they’ll be more motivated to follow you.
Comment on Other Blogs
Shameless self-promotion is a great way to start getting your blog out there. Whether you agree with the blog, or passionately disagree with the blog post or a response from a reader, you’re drawing attention to your name. Try to spark curiosity in other readers, with every comment you leave. Make sure to always leave a link back to your blog when you leave comments.
Whether readers turn to your blog for advice, news, or opinions, be consistent with your content. Readers will only return if they feel you are passionate about what you’re writing about. The length of your articles should also be consistent, along with your publishing schedule. You don’t want to pull readers in, only to lose them when you take an extended break from writing.
Use Blog Apps
It’s important to both create a blog that is easily accessible from mobile devices, and to be able to edit from smartphones and tablets. This allows you to stay on top of your publishing schedule, and it provides limitless reading opportunities for your readers. There are apps available to boost your SEO, as well as design and publish your blogs. Do some research to find which ones would be right for you blog.
Connect With Social Media
Social Media provides you an endless forum of potential readers. You can join groups that focus on similar topics to your blog, create pages about your blog, or share your link on pages that might have potential followers. Facebook, twitter, and LinkedIn are all great places to start.
Boost Your SEO
Search Engine Optimization, or SEO, allows more people to see your blog through keyword searches. Do some research and figure out what keywords are connected to your blog, and which ones will be searched the most. Readers will stumble upon your blog organically when they search for information through Google, Bing, or other search engines.
If you begin implementing these tips today, then you might wake up in the morning with a growing reader base eagerly waiting to read what you will write next.