A good business should always be looking for ways to improve. They should be constantly on the look out for the next step. Everything can be more efficient, more powerful, more productive. As a manager or business owner, it’s your job to make sure your company is heading in the right direction. Harnessing the best modern technology is a fantastic way to do that. How does your company make the most of technology at the moment? Could it be better? Technology can be instrumental in every aspect of Read more [...]Continue Reading
At a trade show, businesses want to stand out to the thousands of people who pass by an exhibit table or cubicle space. It is to any business's advantage to use promotional products to attract clients who happen to be walking by a trade show table. There are certain promotional products that tend to excite customers, and here are some of the top products that a business can use to further interest clients.
1. Logo Pens
Pens are an affordable and great giveaway at trade shows too. For the business Read more [...]Continue Reading
Marketing is a major component of any successful business. However, many companies do not have the funds to support an entire marketing department or full-fledged campaign. Here are six ways to effectively use guerilla marketing and still stay under budget.
1. Hire a Sign Spinner to Get Attention
Image via Flickr by a_marga
A sign spinner, also known as street advertisers, human billboards, sign dancers, and more simply the crazy guy outside of most pawn stores, is a cheap and effective way Read more [...]Continue Reading
Even if your business is thriving, there is always room for improvement. There are several things that you can do to improve your business. Below are some tips that will boost your business from good to great.
The first step in improving your business is to set goals. The goals that you set should be realistic and specific. What do you want to accomplish with your business in the next three months? What do you want to accomplish in the next three years? Those are some of the things Read more [...]Continue Reading
So you own a small business and want to develop a cost-effective marketing strategy. What should you do? You should read on for five tips on tips to consider when coming up with a marketing strategy for your company.
1. Know Your Audience
Image via Flickr by batmoo
Small businesses commonly think all customers are equal, but to develop an effective marketing plan, small business should identify their most profitable customers and then investigate why they are spending more money than others Read more [...]Continue Reading