Tag Archive: social media

Market Your New Construction Business

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Getting your construction business off the ground can certainly be a challenge. You’ve had to arrange start up capital, hire employees, invest plenty of your own time and possibly money, and make sure you have the equipment you need to get the job done. After all of this has been settled and you’re ready to get started, it’s time to face the new challenge of marketing your business and finding some great clients. If you’re ready to get the profits rolling in, you’ll need to use these quick Read more [...]
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5 Ideas to Help you Grow Your Online Business

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In the digital age, online businesses are popping up everywhere. Some start affiliate sites and others sell t-shirts that range from the extremely successful to being on the verge of failure. There are a few things you can do to increase your chances of success in this industry. Here are five of my top ideas to help you improve your online business today. 1# Learn to Target Your Audience Better: It doesn’t matter if your website is about fusible alloys or fashion, you want to make sure the Read more [...]
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Entrepreneurs and social media

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It may surprise you to discover that there are quite a number of business owners who are more reluctant to embrace social media than you would imagine. As this infographic illustrates, there are a number of reasons why entrepreneurs tend to hesitate when it comes to using all of the tools that are at disposal when you create a presence on sites like Facebook, Twitter and Linkedin. Many observers would probably consider that entrepreneurs and social media are almost the epitome of a perfect Read more [...]
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Bringing in contract workers to help a business grow

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Business operations constantly change and whereas the norm was once for new businesses to develop a plan to employ a number of people to start with, today that has changed. Many young businesses simply don't have the initial finance available to take on full time employees from the beginning, and though they may want to in terms of the development of their plans, sometimes it's just not possible. If that's how you are situated there are ways to get the support you need without spending more than Read more [...]
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Using Social Media to Expand Your Business

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If you are not using social media to promote your business or engage with existing and potential customers, you are potentially excluding about half of your potential audience. At least 50% of adult internet users are regulars on multiple social networking sites and this number continues to grow, so it definitely means that you need to adapt your marketing strategy to reflect this trend and give your business a great chance to grow. Which social media sites you create a presence on can depend Read more [...]
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5 Amazing Ways to Expand Your Business in 2016

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Whether you are a new company just starting out this year or you have been around for many years, there is always room to grow. So, here are 5 amazing ways you can expand your business and make 2016 your best year yet! 1. Use 'old school' marketing techniques This year put your focus back on traditional offline marketing techniques. This may not sound very '2016' - why would you need to put a leaflet through someone's door when you can send the same message out via email, social media or text Read more [...]
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Recognizing and Addressing Problems with Your Online Reputation

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Having a good online reputation is absolutely vital to the success of your business. You must have strategies in place and enforce this consistently. This strategy must include tools and actions to use if bad reviews are posted. And, if there are multiple bad reviews, you also need to start thinking about online reputation repair. Below are a few things to think about. Is it Possible to Prevent Bad Reviews? Not really. You can do your very best to only attract positive ones, but there will always Read more [...]
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Small Business Marketing: Reasons the Magic Lies in Your Choice of Media

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The general use of the word media in so many aspects of business is bound to cause an element of confusion amongst some business owners, which is why it would help to get a few facts and tips to cut through the jargon and allow you to make the right choices. Media for marketing If you run a small business you will often work within a tight advertising and marketing budget, so any decisions you make have to be right if you are going to get a positive return on your investment. The problem Read more [...]
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The most damaging data breaches

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With the growth of social media, online businesses and payment technologies, data breaches have seemingly become commonplace. From Nasdaq to Michaels, some of the biggest companies have been breached. As you work toward your Master’s degree in Management Information Systems, it’s important to understand and be prepared for what could come up by learning from the past: Read more [...]
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The SEO Services Your Business Needs to Consider

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Whether your business is mostly in store or mostly online, a website is an essential marketing tool you should not be without. But how are people going to find your website? Search engine optimization (SEO) is a great way to target the audience you need and get more visitors to your website. There are a number of SEO marketing strategies available, and it is important to utilize the best ones in order to get a better search ranking and more visibility. Here are a couple of strategies you should consider Read more [...]
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